Your privacy and data security are important to us. This policy oversees the way in which “we” (Emmy Beauty Wholesale Ltd), collects, uses, maintains, and discloses information collected from users of the emmybeauty.co.uk, customers and suppliers.


1. What information we collect and how it will be used


We collect information about you when you provide it to us, when you have an open account with us or when we feel there is a legitimate business interest between our two companies. The information is used to enable us to run our business and manage the relationship between yourself and us as effectively as possible.


Account Information

We use your contact information to send transactional communication via email, and we can use phone information to call also. This could include confirming purchases you’ve made, arranging delivery of orders you have placed, providing customer support regarding queries, responding to quote requests and product queries. We will retain your account information for as long as we continue to resume an active business relationship. After a reasonable period of inactivity, we will delete all personal identifiable information on the account after a period of 6 months. If this is not possible, for example in the event of details of an account relating to that of a sole trader which could reveal personal information, we would then anonymise the data.


Website Analytics

We collect information about your computer, phone, tablet, or other devices you use to access our website. We also collect information through your device about your operating system, browser type, IP address, URLs of referring/exit pages, device identifiers. We use this data to analyse how people are using our website and to offer a better service dependant on the device you are using. We shall use this information to market certain services and products to you.


Security & Functionality

We use cookies on our website. We use cookies for functionality purposes only. We do not use them for any targeting purposes. If you would like to opt-out of cookies, then please instruct your web browser to do so. If you do not accept cookies, however, you may not be able to use all aspects of our website. When logging into our website we will use your IP address to monitor suspicious activity on your account.


Supplementary Data

We may obtain supplementary data from other publicly available databases. Examples include linking a LinkedIn profile against your contact record, obtaining company information from company’s house and undertaking a credit check for due diligence. We use this information to expand on the data we’ve already collected to analyse the accuracy of our records and to ensure we are offering relevant products to you.


2. How we share information we collect


We do not sell on your data to other providers. We do utilise different cloud-based systems which means the storage of your data isn’t always hosted from Emmy Beauty Wholesale Office address. However, third party checks are always completed to ensure they have a strict GDPR policy in place.

3. How we store information we collect


Information storage and security

We use data hosting providers in the EEA to host the information we collect. All third-party providers are carefully considered and assurances provided that your data remains secure, including verification of widely accepted standards and regulations (for example, ISO27001).


We enforce strict internal security measures to ensure only the required individuals have access to your data. Combining this with strict password, dual factor authentication and geo-restricted access policies ensures we keep your data as secure as possible.


4. How you can control your information


The data we hold is yours. You have a number of rights under the General Data Protection Regulation (GDPR) and The Data Protection Act (DPA). You have the right to request from us access to and rectification or erasure of your personal data, the right to restrict processing or object to processing.


Request we stop using your information

In some cases, you may ask us to stop accessing, storing, using, and otherwise processing your information where you believe we don’t have the appropriate rights to do so. For example, if you believe we have gained personal information about you which you have not given consent towards, you can request we delete this information.

5. Other important privacy information


Your rights

If you feel that we have not complied with the requirements of GDPR or the DPA about your personal data, you have the right to lodge a complaint to the Information Commissioner's’ Office.


Changes to our Privacy Policy

We may change this privacy policy from time to time. Any future changes we make will always be considered to make sure we are processing your data fairly, legally, and honestly. We encourage you to review our privacy policy from time to time to stay informed about how we are processing your information.

PRIVACY POLICY